Small Business School
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The Immigrant Quotient
Small Business School
Overview Transcript Case Study Video
The family the customers expect to see!
Small Business School
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Small Business School
Become An Icon
Small Business School

HATTIE: Hi. I'm Hattie Bryant. Since the Pilgrims, waves of immigrants looking for freedom and opportunity have come to the USA. In the 18th Century, my own family fled religious persecution in France to make a new home in America.

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Transcript Segments
Small Business School
1. Become An Icon
2. Pay Attention To Details
3. Be The Person Your Children
Want To Work For
4. Treat Suppliers Like Family
5. Develop New Products To
Develop New Leaders
6. Start With Quality Ingredients
7. Find Joy In Every Task
8. Test New Ideas
9. Keep It Simple
10. Make Work Your Recreation

Many new Americans start businesses because they know how to or because no one will hire them. And, many prosper from hard work and family unity.

The Baylor Family Institute says that over 90 percent of US-based small businesses are family businesses (approximately 22 million businesses), and we've introduced you to many of them here, but nothing like you'll meet today.

Hope LanCarte, the matriarch of Joe T. Garcia's Mexican restaurant in Ft. Worth, Texas, has never had a job. She grew up in the kitchen of her parents' restaurant, and unlike her siblings, she never left.

If you watch SMALL BUSINESS SCHOOL regularly, you know we're a how-to program about starting, running and growing a business. And our technique is to take you inside the business and let the business owner tell you exactly how they do what they do. No gurus, no journalists and no academics in our Master Class. Today you'll meet people who have never had a job, who don't know what 9 to 5 is, and who never intend to stop doing what they're doing.

(Voiceover) This corner has been one of the most popular spots in Ft. Worth for more than three generations. It's Joe T. Garcia's -- "Joe T.'s" to the locals -- who pack this restaurant and bakery every day at lunch and dinner. They come for more than the great food. It's the Joe T. experience. Among the regular customers are Joe T.'s accounting firm of Brantley, Frazier & Rogers. They came for lunch, along with Nan Frazier, who's eaten here since she was a child.

NAN FRAZIER: It's just like an institution. People come from all over the United States, and they want to go to Joe T.'s.

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