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Black Mountain Equipment holds
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Overview Transcript Case Study Video
Is is passion, the full moon, the edge of life, or all of the above?  What kind of nutcakes are these guys? (Sorry guys, I just have to ask!)
Photo Credit: Kolin Polwick and Garrett Kemper in Yosemite, Black Diamond Equipment
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Technical climbers depend on their equipment! This one, sleeping on the side of a mountain, would be a very bad dream for most of us!
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Salt Lake City: In this episode of the show we visit with mountain climbers that have turned their passion into their work. Black Diamond Equipment, Ltd. manufactures mountain climbing equipment. Recognized by the Small Business Administration as the Small Business Person of the Year from the State of Utah in 1995 and Ernst and Young Entrereneur of the Year in 2002, Peter Metcalf talks about how important it is to build a team, then empower that team to build quality products.

Peter MetcalfIt was a mountain, not an MBA, that taught Peter Metcalf how to take a business to the top. He grew up in New York, where as a boy, he was first introduced to mountain climbing. Metcalf heads up Black Diamond, the world's leading maker of high-end climbing equipment and Black Diamond's original group of 50 employees has grown to over 200 with sales over $50 million.

When you empower people, good things generally happen. Peter Metcalf empowered climbers and hikers. Then he empowered his employees. He was willing to risk, work hard, and understand the deep details of technical climbing. People's lifes would be hanging in the promised durability of his products. They make carabiners, climber-protection and belay devices, and ice equipment. They also distribute equipment for back-country skiing, including telemark boots, bindings, and skis.

Peter believes the way you run a company is the way you climb a mountain.

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Key Ideas of this episode
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1. Climb the mountain even though you can never know all the perils you'll face along the way.
2. Work onward and upward because at some point, you'll know there is no turning back. You'll move forward.
3. Grow a business with great people. It's easier to make the climb to the top if you have great team of people.
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Small Business School ""We got started and then fortuitously -- serendipitously -- climbing just exploded. We never thought it would. We thought it was always going to be a very small business, so we were being at the right place at the right time. That's luck."

"But the other things: I think the structure of the business, the fact that this is a heavily employee ownership, employees have a heavy stake in the business; the flat management structure; the fact that we hire like-minded individuals, people who believe in the vision, believe in the mission, love climbing and skiing all contribute to our ability to grow." – Peter Metcalf
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  • TRANSCRIPT / CASE STUDY: Reading the entire transcript of this episode of the show causes one to reflect on key ideas in critical ways. You will find that you can easily bounce from the transcript to the case study guide from within that dialogue. Initially th case study guides were prepared for the special broadcast by PBS into the schools and universities throughout the USA. Since that time, Prenctice Hall and Thomson Learning have included these case studies in their best-selling business textbooks.
  • How do I start a business? : Every week we get email from people asking us, "How do I start a business? And, what business should I start?"
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    There is a special suspension of reality that is necessary to start a business. It is about deep seated beliefs on one hand. Passion on another. It is about feeling, "If I don't do this my life will be incomplete."
  • JOIN, JOIN, JOIN: Your professional associations in your industry are your key to continuing education, market research, collaborations, strategic partnerships, capital and so much more ... often you'll find that you enjoy like-minded people and many will become friends for life.
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  • SUPPORT PUBLIC TELEVISION:
    Become a member of your local station. If you are already, great. If not and your business is doing well, consider joining the Producers' Club ($1000).
 

They conquer who believe they can. He has not learned
the first lesson of life who does not every day surmount a fear.
- Ralph Waldo Emerson


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