Small Business School
The Case Study Guide
Small Business School  last update: 12-2005  |   go to the homepageSmall Business School
Small Business School
Small Business School
Small Business School
Small Business School Small Business School
A Concept Restaurant
Small Business School
Overview Transcript Case Study Video
Hattie was profoundly moved by Marc's candid discussion of life.
Hattie takes us inside a master restaurateur's life.
Small Business School
Why a Case Study Guide?

For every episode of the show, we study the transcript, every word and nuance --even more than we did during the editing of the show for broadcast-- to formulate our toughest questions to find any of the deep-seated truths that, if not further explored, may be missed.

Small Business School SMALL BUSINESS SCHOOL Small Business School  
WATCH TELEVISION THAT TEACHES
Small Business School
Small Business School Small Business School  
Small Business School Small Business School
Small Business School
Key Ideas of this episode
Small Business School
1. Become A Local Icon
2. Do What You Know
3. Know What You Are Selling
4. Find A Deep Spiritual Connection
5. Invest In Real Estate
6. Develop Multiple Revenue Streams
7. Make Marketing Fun And Funny
8. Give, Give And Give Again
9. Know The Dishwasher's Name
10. Pay Attention To Details
11. Exploit Your Assets
12. Recharge Your Battery
13. Face Down Problems
more about case study guides...
Small Business School
Small Business School
Small Business School
ABOUT THE SECTIONS OF CASE STUDY GUIDES
Small Business School
Small Business School

Topic for Discussion: We open each Key Idea with a little discussion and then an evocative question. Essentially we are asking, "What is true ... for all times, all places, all people? Are there value constants?" Because we think so, we search for answers, but then we would love to hand you the microphone (and eventually we will!) to have you also provide an answer.

Answers: Each point of the study guide is related to a segment of this episode of the show. The key ideas come in seriatim from the transcript and video. And then all of these answers become part of a very large question-answer array that will someday be accessed through a natural-language query search engine.

You think about it: We want you to think about it. If you have ideas of your own, we invite you to submit them. Eventually this space should become a blog for each episode to encourage your participation. At this point, drop us a note. Also, if you sign up (and if our dreams come true), you can comment on each of these points in light of your own business and create web pages right here of your own! There is never a charge for it.

Small Business School
 
Small Business School
Small Business School
Small Business School

The Small Business Index of Learning Companies
Click here to be listed and linked from within this site
.