Small Business School
Scarcity Marketing
Small Business School last update: June 2005 |
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he earns big bucks on small bites
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Overview Transcript Case Study Video
Chef Thomas Keller
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It's said that his The French Laundry is the best French restaurant in the world yet it's located in California.
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Yountville, CA: We spent a day with Chef Thomas Keller to try to learn his secrets. We think we distilled a few of them here for you, but like any true artist, there is still mystery around a man who is so respected by employees, customers, chefs ...
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The reservationist told us, "Food is transformed when it goes through Chef Keller's hands."
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about Per Se... more...
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Television about creativity and values
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Small Business School Small Business School Small Business School
It's Time to Grow Your Business
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Small Business School
For every episode of the show each week we study the transcript and extract what we think are the most important lessons.
These key points become a case study guide. This episode has twelve:
Hattie Bryant
1. Make A Small Amount
2. Learn From Mistakes
3. Be True To Yourself
4. Keep Dreaming
5. Put Yourself on the line -
All your skin in the game
6. Stay Charming
7. Take Dozens of Investors
8. Win Awards
9. Do What You Want To Do
10. Hire A Maitre D'
11. Hire People You Like
12. Buy From The Best
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»Small Business School Our first principles, mission & vision
»Small Business School By Business, Owner, State
»Small Business School TV Episodes: Business basics
»Small Business School Episodes by industry
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You need to own it, take charge ...
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» Intangibles? The untouchables?
» Chambers of Commerce as change agents
» Direct marketing works
» Get Listed, then Invited ...
» Go to the next episode of the show
   

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