What is a
transcript? The videotape rolls, and in a moment in time, a person reflects
on the meaning and value of their life's work. It is a perspectival moment.
However, later during our editing, we carefully analyze those words and phrases
and the essential concepts within them; and we try to select those that tell a
good story while capturing some universal truth about life and business.
The transcripts
then become the flow for our case study guides. The video is edited and an
episode of the show emerges. Then, a profile or overview page -- which has
functioned as a catch-all for our digital workflow -- gets fine-tuned to become
a reference page and executive summary.
All of it is
tailored to be part of a huge question-answer database; these question-answer
arrays will increasingly become accessible through a natural language query and
be coordinated with the videotape (as streaming video).
Each day we work to
simplify the access to the knowledge, insight and wisdom of every entrepreneur
who is profiled whereby you can quickly and easily find just the right video
segment and the related transcript and case study guide to answer a question.
Besides the
hundreds of half-hours of highly-produced, broadcast shows of Small Business
School, there are a growing number of profiles that are emerging from our
online businesses.
Our simple goal is
to provide access to the insights and inspiration that can help you run your
business just a little better.
There is more
about lifelong learning for
small business.
We invite your
questions or comments.
For more:
Our vision.
An Open letter
|
