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Est. Population: 4.5M (US Census data) Est.
Small Businesses: Around 700K Our Targeted Viewers: 160,000 per
week* Targeted online profiles: 35,000 owners Targeted TV
profiles: 7000 owners. |
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| Out of the 4.5 million people in State of
Connecticut, SmallBusinessSchool will seek to have no less than 160K*
viewers per week. We will focus on identifying 35,000 small business owners and
profiling as many as 7000. |
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| This show only considers those businesses that
have been recommended from within their communities. Though this
selection criteria is our
guideline, we rely mostly on the small business advocates listed on these pages
. |
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| *10% of all small business owners is over 70,000.
1% of the general population is 45,000 people. 1% of the employees of small
business is about 25,000 people and 10% of the unemployed and underemployed is
about 30,000 people. |
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