Small Business School
Examine the past and bring the best to the future.
Small Business School  last update: May 2007  |   view current episode Small Business School
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Collaboration with LiveMeeting
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Overview Transcript Case Study Video
Online, Open, Town Hall meetings for small business owners: Though many small businesses within a local geography, or Designated Market Area* (DMA), will get the broadcast notice of their local collaboration event, other people -- especially those who have registered and said, "Count me in!" -- will also be invited. Eventually when a LiveMeeting is occuring somewhere in the country, anybody who has registered will be able to join.

These Live Meetings are like a chat room on rocket boosters. Everyone can see and hear the leader. Everybody can watch the same short video clip from that episode if needed to demonstrate a point. Everybody can easily follow along as particular part of a case study guide and transcript are reviewed. Everybody can even examine the web pages of local business people without opening another browser or clicking on a link. Everybody is together, all on the same page, all hearing the same voice, all at the same time. The leader can even pass the microphone to you; and if you have a webcam, everybody will see and hear you.

Television has never been used quite this way -- a highly, self-selecting group all having watched the same educational television content, all then coming into a local session led by a local leader to discuss local issues.

The leader of the session. The leadership will be provided by small business advocates within the local Chamber of Commerce, Economic Development Commission, the local SBA-SBDC-SCORE office, Workforce Initiative, local business professors from your university, and even local business writers, editors, coaches or experts within a subject matter.

This page will be expanded in conjunction with Live Meeting to open several practice activities for those people not familiar with collaboration or Live Meeting software. It should be fun and informative, but ultimately we hope this activist television show gains traction and each episode becomes standard fair for most small business owners in their community.
*Link takes you to Live Meeting's landing page where you can download the software and begin to get familiar with how to use collaboration software.
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What is happening today? What is possible?
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The challenge: Television is underutilized. It's always been a one-way street but now with the convergence of broadcasting, communications, distribution, information, and publishing right here on the the web, it is a major super-highway yet we're all still going single-file in one direction. It behooves us to begin testing new ideas. Down with couch potatoes; up with thinking and collaborating and opening up our imaginations.
Let's get together and solve some problems. Every region has problems. Let's solve them!
Small Business School Challenge: Each episode of our television show is broadcast at a particular time wthin the week. Most people watch television alone -- there is no community. There is no discussion. As much as we have tried to get people to watch the show with friends or at work (some record it and do that), it would be so much better to create some buzz about how the show is redefining television... how it becomes a huge meeting of the like-minded ...how people from around the world discuss local problems after every broadcast!
Now, that's a vision that'll get some buzz.
The Dynamics. The Live Meeting will open at the time each episode begins to be broadcast. We will not discourage people from watching the show and "talking" while it is airing. This a time for people to become better acquainted with the software and to mingle. There will be links to the overview, case study guide, transcript and video will be simulcast. When the session formally starts at the end of the broadcast, there will be opportunities for every person to get in the queue to raise a point.
The Live Meeting software provides the ability to have private chat sessions within the event, i.e. among local businesses owners in the same chamber of commerce or trade association.
Landing page to enter. Each station will have their own special URL and landing page to gain access to their events. Eventually, if there is a collaboration event that is going on when you visit the SmallBusinessSchool web site, it will be flashing on the homepage and you can gain access if you are registered and you have the client software loaded on your system.
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Changing the nature of television
By Business, Industry, Owner, State
Where People Power Works
Where Immigrants Can Make It Big
And There are No Glass Ceilings
Leaders are sometimes followers
Where Innovation is our "middle name"
And now manufacturing is coming back
About these indexes of Good businesses
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A Collaboration Who's who
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Who, What, Why, When & Where. The small business owners in a local area (of a public television's broadcast signal) are invited to watch an episode of the show and then come online after that episode to discuss how these small business issues can be used locally.
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Future events Small Business School
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