Small Businesses: 820,000
Targeted Viewers: 420,000 per week*
Targeted profiles: 8000 owners
Broadcasts of Small Business School
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Raleigh-Durham
public television
- Small Business Resources in North Carolina.
- Very good small businesses in North Carolina.
- Small Business School broadcast on PBS-member and other public television stations.
*Our Target Viewers in North Carolina: 250,000
- Over 80,000+ small business owners in North Carolina. That is just a little over 10% of the total small business owners in North Carolina. The national average is one small business for every 12 people. It follows that there are as many as 400,000 small businesses in North Carolina based on a total population of just over five million people!
- Over 80,000+ small business employees in North Carolina. Just one person from just over 10% of the total number of small businesses. If we get traction among the viewers, this number will grow the largest.
- Over 160,000 general viewers who use small business services in North Carolina. About 2% of the total population. Virtually everybody everyday uses the services of small businesses.
- 100,000 people who want or need to start the business of their dreams: the under-employed among our large business - corporate employees and the unemployed. The unemployed alone in North Carolina is over 400,000 people. All of them should be watching.