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Last Update: Friday March 12, 2010

Let us all shout this story from the rooftops:

Tell Your Story and tell it well.


Sue Calloway, founder, S.C.R.U.B.S.

San Diego County, California:  Sue Callaway became a nurse back when the uniform was a cap and a crisp white dress. She remembers wearing street clothes to the hospital then changing for duty into a clean uniform. Find out how she invented a business when the hospital she worked for started requiring nurses to purchase their own uniforms.

Since we taped this story, Sue and her partner opened too many retail stores too fast and found themselves in big trouble. S.C.R.U.B.S. was bought by SmartPractice in July of 2000 and has restructured with Sue serving as President of the SCRUBS. The amazing part of this story is we studied Naomi and Jim Rhode's company, SmartPractice, back in 1994 so we know both companies well and now they are one family.

All the Key Ideas and Videos of this episode...

 "Small business is the most important institution for a civil society."

In this episode, Michael Novak says,"Small business is the best hope of democracy. Building your own businesses teaches a set of virtues...it's the only hope of the poor."

There are eight steps to start, run, grow, and exit your business.


Step 1: Dreaming


Step 2: Starting


Step 3: Selling

Statue of Liberty
Step 4:  Growing

Meet Joe Kruetz, founder, County Commerce Bank, Ventura, California
Step 5: Employing


Step 6: Scaling

Arnold Joseph, co-founder, Diversified Chemicals, Detroit
Step 7: Sustaining

Peter Schenck, Lorraine MIller, and Jim Schell sold their buisness
Step 8: Exiting


Key things to do here:   First, be our guest. That's free. 

•   Find Your Step -- Start: 1-2-3-4  or Grow: 5-6-7-8
•   Learn more about the television series.    Learn about the Baldrige Award   More...
•   One of Hundreds of Key Questions - How do I start my own business?
•   Another Key Question -   How do I grow my business?


Working letter to President Barack Obama  Unemployed? Free help...


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