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Last Update: Friday October 20, 2017

Customer Service

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Establish An Email Strategy

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Founder of Cowgirl Enterprises, Donna Baase, says she uses mail to drive web traffic.     More...

Invite Customers to Create Content

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Joan Keller invites web visitors to tell their travel tales at LeTravelStore.com     More...

Run Your Business Online

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Dale Crownover's Texas Nameplate lets customers check order progress online.     More...

Put Customers On Your Team

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The AZ teams always include a person who works for their customer.  This is space paint being tested.

Teach and Preach Service

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Gerald Mroz is the service manager at Rodgers Chevrolet and we learn that profits in a car dealership are driven by service.   More...

Cater To The Real Customer

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Women are well represented at Rodgers Chevrolet, mirroring the general population as influencers in the car purchase decision-making process.

Counsel Don't Sell

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Brenda Woodruff, business manager at Rodgers Chevrolet, says advising is primary to the customer relationship.

Make Service Your Backbone

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Host Hattie Bryant distills the truth about Rodgers Chevrolet: great service cements the relationship that begins with the sale.

Surpass Customer Expectations

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Flap Happy products are sold by some tiny retail shops and in some of the world's biggest catalogs.  Laurie is proud that her little business makes the big guys very happy. More...

Make Business Easy for Customers

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At Flap Happy, customers get what they ask for. L.L. Bean is selling a cap with matching mittens as a set so Laurie provides the simple packaging to make it easier for them to ship the items together. More...